Home Builder Digital Marketing Summit

Builder Panel: How 2020 Has Changed Consumer Behavior

Moderators

Kevin Weitzel
VP Business Development & Sales / Outhouse

Panelists

Brenna Ryan
Corporate Marketing Director / William Ryan Homes
Jennifer Cooper
Chief Marketing Officer / Truland Homes
Quint Lears
New Home Sales / Hakes Brothers Homes

What It's About: 

One of the biggest takeaways of 2020 is you can teach an old dog new tricks!  People who couldn’t place an online order previously became home shopping and teleconferencing experts in a jiffy.  Fears of a housing slowdown rapidly dissipated as builders saw website traffic grow exponentially. Families sitting at home with a lot of free time collectively decided they want new homes and are happy shopping for them online.  Join us for this discussion on marketing to capitalize on changes in home buyer behavior.         

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